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Event Production Show 2026 Conference Programme

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Beyond the Line-up: Creating Transformational Experiences

25 Feb 2026
The Other Stage
AAA The Other Stage

Following the opening session, this panel explores how creative experiences are shaping and defining independent festivals. It looks at how festivals are building immersive worlds and brands that go beyond line-ups, meeting the evolving demands of festival-goers, reengaging audiences through the art of play to create sustainable models, and examining global trends in festivals and live events that could inspire the UK scene.

Speakers
Chris Johnson, Co Founder/ MD - Shambala/Kambe Events
Goc O'Callaghan, Global Experience Strategic at UBQex - UBQex
Joe Elkins, Event Director - Brockwell Live
Jules Lowe, Co-Founder / Creative Director - Camp Wildfire